Tag Archives: hannahrudman
Dr Hannah Rudman has been awarded Fellowship status from the British Computer Society (BCS), The Chartered Institute for IT. This means some more post nominal letters (FBCS), and formal recognition for Hannah as an IT Professional. To celebrate, she wrote a guest post for the BCS’s Future Tech blog – on what cannot be automated…
This AmbITion Scotland case study in digital development sees Hannah Rudman telling the story of the virtual world digital content development that The Scape Trust have created at Timespan Arts & Heritage Centre & Museum, following a community archaeology project in Brora, a remote part of North East Scotland.
Using Kinect technology (Microsoft XBox) in the museum, and 3D virtual reality software and the evidence from the archaeological dig, the 16th Century salt pans of Brora remain with us for exploration at Timespan and online, although coastal erosion due to climate change means they’re actually currently disappearing into the sea.
Watch and enjoy!
Here’s my annual roundup of the most impactful digital developments we’ve seen in the arts over 2011. Its been a fascinating year: some of these digital developments increase reach, scale, impact, and access to work creating massive opportunity; some create new economic models for better sustainability; some challenge our traditional notions of participation with an artistic experience or piece of work. Conventions and practices which are socially embedded rituals are being impacted, our perceptions of proximity and intimacy are being altered, and our organisations are in need of capacity, capability, and confidence in order to be able to reflect, respond and create.
read on >
http://www.fiveminutetheatre.com was a virtual live theatre project powered by webcasting and standard Scottish bandwidth! The National Theatre Scotland celebrated their 5th birthday by showing online 24 hours of live 5 minute pieces of theatre, by anyone, for everyone. My other company Envirodigital have been the technical consultants, and producers. To provide an insight and case study of how we’ve pulled this event together, NTS have built up a video blog over the weeks.
read on >
NATIONAL THEATRE OF SCOTLAND MARKS ITS 5TH BIRTHDAY WITH A VIRTUAL 24 HOUR THEATRE PROJECT
Today, 25th February, 2011, the National Theatre of Scotland marks its fifth birthday by opening public submissions for a nationwide virtual theatre project as well as announcing details of a series of public platforms aimed at provoking and facilitating cultural debate.
read on >
It’s that time of year again for Hannah Rudman to sum up the 2010 digital developments in the cultural sector. Generally, we’ve seen more audience participation online and in venue, and digital access to culture becoming a mainstream activity.
Here’s my pick of the main developments in each art form: for more detail on what individual arts organisations have been up to, especially in Scotland, visit the AmbITion Scotland website for video case studies.
read on >
Launched yesterday! The Edinburgh Festivals Innovation Lab (@festivalslab) will run alongside Creative Scotland’s Amb:IT:ion Scotland programme, run by us – Rudman Consulting & Culture Sparks, which currently supports Scottish arts organisations to build their digital capacity and enhance their effectiveness using new technologies. In line with the aims of Amb:IT:ion Scotland, the Innovation Lab will provide organisational capacity, resources and access to expertise, to take advantage of opportunities in digital innovation, technology and culture in order to provide public benefit. Read all about the Lab launch. Watch the launch!
an overview of the Envirodigital project “Digital Content Ecology”
But here’s a few initiatives that came to my attention in particular:
Watershed’s Pervasive Media Lab’s Theatre Sandbox project, which is a commissioning scheme for six theatre artists & companies to research and develop new ideas which use pervasive media technologies.
Kiva.org, a microfinancing scheme that uses the internet, to create a global community of people connected through lending.
Aurifi – the unique audio only game app for iPhone.
so says the latest report from the Creative Industries’ Knowledge transfer Network. Five years ago, I used to say that context was king, ten years ago that content was king – how twee those statements now sound! Now, coming into the mainstream understanding of the potential of digital content, are what have previously been “future issues”: consolidation and convergence, and how people access digital content (distribution).
The report is the fruit of the efforts of a KTN Beacon project, which sought to engage with the Creative Industries to both extract and provide insight into the future of digital content. The project sought to explore how the continued impact of these technologies would affect content creators, distributors, and most importantly, consumers. The report has been created to help people understand the radical transformation digital content will have on the creative industries, and to provide businesses with outline areas of opportunity where innovation is most likely to occur. Its 30 pages long, and well worth a 15 minute read.
read on >
So it seems that social media is coming of age: the ning platform (AmbITion Scotland’s network is run on it) has announced that they are changing from their freemium business model, and ning will now have to be paid for. Read The Guardian‘s report. Facebook have said that they’re thinking of moving to the freemium business model, and beginning to charge some users. What is the freemium model, and why and when is it considered suitable?
The term freemium is coined using two powerful words ‘Free’ and ‘Premium’. The freemium model is easy to understand. Freemium is giving away a quality product for free in order to sell complimentary products to a small percentage. Some basic, entry level of a digital service is available free, and this encourages people to join-up fast and en masse, and guarantees that the platform doesn’t become obscure (anyone heard of Facebook? Just 400m users at the last count…). However, about 10% of the user base will become superusers of the platform, strongly manipulating its services and utilities, highly valuing its content and usability highly. The users are the premium users, and will buy a premium service if its offered, once the value of the free service has become established in their minds and lifestyles. So the freemium business model is this mix of free and premium services for different audiences. It takes time before you can implement freemium, because the offer needs to be valuable in people’s minds, but freemium essentially generates revenue because of the freely distributed content. How? Because large numbers of eyeballs on free content is usually ad supported.